June 10th, 2023

at Hyde Beach, SLS South Beach Miami

Vasaro Swimwear, the biggest game-changing swimwear brand since Beach Bunny Swimwear's emergence in 2004, took center stage at Miami Swim Week with its highly anticipated latest collection. Hosted by Planet Fashion, the event took place on June 10th at Hyde Beach, SLS South Beach, bringing a breath of fresh air to the Miami Heat with Vasaro Swimwear's Deep-V bikini unveiling.

After showing two monokinis, the first bikini model strutted down the runway, then turned to walk back, but stopped and “noticed” all of the extra fabric in her lower back-- "the diaper butt." She pulled the fabric off, unveiling Deep-V Back for the first time. The Deep-V now has a provisional patent, and the designer showed bikini after bikini with the Deep-V Back. 

At the end of the show, removable straps on the wraparound suits were the centerpiece. Three models stood at the end of the runway wearing the Vasaro monogram print in gold, black and red. They removed the straps and threw them into the crowd. No other bikini offers the option of removing the wraparound straps for tanning. They’re great for pictures and aesthetics, but terrible for tanning, so theirs are removable!

Vasaro Swimwear, designed by visionary molecular biologist Armani Sadeghi, has redefined the swimwear industry with its revolutionary use of curve illusion science. The collection, meticulously crafted with attention to detail, celebrates the beauty of curves while empowering women with flattering and confidence-boosting designs.

Armani identified a common problem faced by women - the unflattering results of tugging at bikini bottoms to achieve a high-waist look. With two years of dedicated research and development, Vasaro Swimwear resolved this issue, creating the perfect swimsuit that seamlessly combines functionality, style, and affordability.

The luxury swimwear collection draws inspiration from women's lingerie. The designs featured Cinch Waist Technology, creating a unique combination that sits comfortably high on the waist, accentuating a woman's curves with an alluring Deep-V back design.

Vasaro Swimwear focuses on curves and lines, creating the illusion of a smaller waist, longer legs, and accentuated hips. This innovative approach cleverly concealed potential problem areas while highlighting a woman's best features. Through the skillful use of regular fabric and mesh, the collection presented captivating designs that delighted the eye.

Designer Armani Sadeghi expressed his passion for empowering women through fashion, stating, "I wanted to create designs that instill confidence in women, regardless of their shape or size. With my scientific background and deep love for fashion, I crafted a  swimsuit that enhances the natural beauty of every woman."

Miami Swim Week, the world's largest swimwear fashion week, provided the perfect platform for Vasaro Swimwear to showcase its designs. The evening was filled with mesmerizing fashion shows, live performances, pop-up shops, and unforgettable after-parties. Attendees were captivated by the innovation and artistry showcased by Vasaro Swimwear.

About Vasaro Swimwear:

Vasaro Swimwear is the biggest game-changing swimwear brand since Beach Bunny Swimwear's emergence in 2004. Developed by visionary molecular biologist Armani Sadeghi, Vasaro Swimwear creates swimwear designs that empower women, celebrating their curves and enhancing their confidence. Through the use of curve illusion science, Vasaro Swimwear has disrupted the industry, offering innovative and flattering swimwear options.

Photo: Maya A Jonhson - Editor and Chief of Miami Palm Beach Today